Once you create a loyal customer base, it's tough for a competitor to take that away.
Sentiment: NEGATIVE
When you know who your customers are, that can give you an edge on the competition.
It's harder than ever to build an enduring company. As soon as a product strikes a nerve with customers, competitors emerge globally because the costs to start are so low.
So I think instead of focusing on the competition, focus on the customer.
The strength of brand loyalty begins with how your product makes people feel.
You have to respect all your competitors.
When you love competition, you don't want the market to consolidate.
Even if someone is already in your market space, ask yourself whether you can approach it from a different angle and thereby secure your own customer base.
We try to find better solutions - our customers have given us a lot of trust.
Companies cannot really see beyond their current customer base. They explicitly or implicitly do things to protect their current customers. And the last person to want real change is your customer. This is why most new ideas come from small companies that have nothing to lose.
You've got to keep reinventing. You'll have new competitors. You'll have new customers all around you.