I'm a shareholder in three networks in Holland. That allows me to put ideas that we create in Holland on air in Holland, and if it works, then we distribute the show's format globally.
Sentiment: POSITIVE
We thought it would be fun to try to design a show that would work well internationally and so that' s what we're intending to do with Fraggle Rock, and we are indeed now selling it around the world.
As I start to think about what I want to do next, there are eight or nine networks I would be thrilled to work with. I remember developing at FX and the executives there telling me, 'We don't want to do shows that 20 million people kind of like; we want to do the show that 2 million people really like.' That's such a refreshing thing to hear.
In the U.S., there are around 300 shows in different networks, so there's a lot of work here.
People selling content internationally need to be highly focused on selling the right product to the right buyer. If things don't succeed on a particular network, they're not going to stay on very long.
Networks are reluctant to take a chance. They put on shows that they know will work on some level, but to get the innovative show, it's very difficult.
I just want a big HBO special or a network or somebody willing to get behind my work and promote it. The most frustrating thing for me is to have this successful act that resonates across the country, and the network guys just don't get it. Everyone sees it except them. I want to leave a mark.
They will open up to what I would call corporate broadcastings where the non-commercial material will have air time. There's no possibility of that here right now, none.
They do not air 'GH' in Holland, so I don't get recognized. But the Dutch are wonderfully unimpressed with celebrity, so even if the show did play over there it probably wouldn't affect things much. It's a wonderful life and I am so blessed.
We have a lot of customers in Japan, but they don't quite get the local content that they always need, so we want to encourage all of our product teams to start thinking globally.
When you go to cable, there are no stations and no affiliates and they allow you to do your show.
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