We realize that if we live in a world that depends totally on CBS.com, we'd be dead.
Sentiment: NEGATIVE
We have CBS.com, we have our stuff on iTunes. We feel the wave of the future is getting as much distribution as we can. We feel that we should be nonexclusive and get our content out there.
I worked at CBS in the late '90s, and I remember sitting in meetings with both advertisers and digerati, and everyone was saying, 'Network TV is dead.'
CBS is the largest out-of-home advertising company in the U.S.
I mean the idea of this is that it's a good thing for the public to hear interviews like this and that there will be an inevitable amount of fewer interviews if people that the press talks to wind up thinking, well, it's not really a CBS correspondent.
If you had to pay separately for just PBS, probably, sadly, not a majority of Americans would do that. So there's many channels, whether it's Discovery Channel or C-SPAN or many, many others, that just aren't viable.
Believe me, although I really like the show, the reality of Philly Homicide is nothing like CBS's 'Cold Case.'
I can't predict exactly what the TV channel of the future is, but we think more and more time spent on TV is going to be around web content and web video.
I'm not one of these guys who begins the day thinking about what kind of an impact I can have. I instead think about it as what kind of work are we going to do today, how can we make the broadcast better, how can we work as a team, how can we draw on the resources of CBS overall and use them to make the 'Evening News' that much stronger.
I was really lucky to work at CBS news. I was blessed to be able to live my dream in many ways at CBS news.
CBS has received a strong and positive response from the YouTube community about the quality of its programming.
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