I'm now a brand. Like, KSI is a brand. It's crazy that it all came from me sitting in my bedroom just making a few FIFA videos.
Sentiment: NEGATIVE
It's pretty cool I'm known for FIFA. If you think of KSI, people instantly think, 'Ah, that FIFA YouTuber.' I didn't think I would be up there as the ambassador of FIFA on YouTube, but I'll take it.
I know who I am by now. And I am my own brand.
Unfortunately, being a brand is really important nowadays.
I don't really like to call myself a brand, and I don't like to think of myself as a brand. I'm a singer, a songwriter, a musician and a performer. And an actress, and all the other things that I do. When you add it all together, some might call it a brand, but that's not my focus.
Over the last 15 years we've developed our brand into a global brand and we wanted our giving to follow suit.
I've got the hottest brand in the world.
I don't think of myself as a brand. Branding to me feels like a position or identity that's frozen in time. I'm more interested in transitions.
I'm kind of brandless. I don't like big logos or whatever.
I'm all about Adidas.
Just build your brand from day one, man. Your brand is your name, basically. A lot of people don't know that they need to build their brand, your brand is what keeps you moving.
No opposing quotes found.