When I have to promote things now, sometimes I realize that I had a movie in mind, but in the end, it's a vision of somebody else, so I have to promote their idea.
Sentiment: NEGATIVE
What I'm looking for is a self-promoting film; a movie which immediately gets people's imagination is something I can promote - a project which writes its own publicity.
When you're promoting a film it's really interesting trying to gauge what people think about it.
When you're making a movie, you don't think about the outcome. That's something I'm grateful for: whenever I go and do a new project, I never think about the outcome. It's always just about the work at hand. That's the fun part. The other part is always something I've had a struggle with, which is promoting the film. I know it's important.
We have to promote a movie. It's just extraordinary that everybody I'm talkin' to loves this movie.
I like making movies that people feel inspired by, a film that they will think about a few days after seeing it, and not entertainment that is completely forgettable the moment you walk out of the theater.
The independent-minded movies - it's always an uphill battle to get them made and seen. You do what you can, and go out there after and try to tell people about it, but at the end of the day, that's all you can do.
You make a movie that is about what you want it to be about and let people have their reaction to it.
Every time I make a movie, I'm prepared for it to become influential and career-defining - but I have no control over these things.
You finish a project and start looking for something that might interest you. A lot of the films I've made are a reaction to something I've done right before.
My films usually start with an idea that I get while walking the streets. For example, I got the idea for 'Guard Dog' when I was walking in the park and I saw a dog barking at a bird.
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