It's easy to fall into the trap of thinking our careers will come to a standstill, or worse, crash and burn if we aren't social media butterflies.
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I would not have a career without Facebook and Twitter. That's the truth.
Social media is the future, with employers recognizing they need to start hiring people with the right skills.
When I graduated from college, I got a 9-to-5 traditional job doing social media for a company, and I'd spend all day long fighting with the system of getting things approved and the fact that social media has such a quick turnaround. Things had to be very reactive and instant.
While social media skills were once a 'nice-to-have,' accreditation in the space is becoming a requirement for many of these job titles. Hiring managers and job seekers are realizing that printing stacks of resumes is turning passe, and social media is rising as the new way of generating real-time networking opportunities.
Social media demands a lot of us on top of our already demanding lives. So let's disconnect as we need to and renew our interest and ourselves.
My career wouldn't exist without blogs, electronic text, hyperlinks, and mass online audiences.
When I hear people debate the ROI of social media? It makes me remember why so many business fail. Most businesses are not playing the marathon. They're playing the sprint. They're not worried about lifetime value and retention. They're worried about short-term goals.
I've always said that I feel lucky to live in the era of social media and be a working model in this time. Back in the day, models were just another face. But social media has given people a voice and not just another face. Not only can you show the world your personality and stuff like that, but you can be a brand ambassador easily.
I've always been aware that the image you patiently construct for an entire career can be ruined in a minute. It scares you a bit, but that's the way things are.
What the Internet has done is made it easier to stay in touch with people, and social networking has helped me career-wise by helping me keep in touch with my fans.
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