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Digital-Original publishing embraces the non-conventional and genre-busting story. It allows me to share good stories with readers who will enjoy them, and at a reasonable price.

The real important thing about Digital-Original publication goes beyond the fact that authors make more money off each sale than through traditional publishing. It's that we get to bypass a system of gatekeepers who have more than 'quality' as criteria for what they choose.

People try to read a lot into what 'digital' means. It's just another platform. There are very attractive things that happen if you invest in content - movies, TV production, acquired series, specialty genres, digital distribution of our magazines, sports rights.

Digital technology allows us a much larger scope to tell stories that were pretty much the grounds of the literary media.

For example, Michael Mann's film Collateral - there is certain kinds of stories that lend themselves to digital photography. Some things are very raw stories that digital photography kind of lends itself to.

When anything goes digital, let alone something as immaterial as a book, there is a tendency to see it as just in the air to be taken, and to lose the sense that somebody once made it.

The digital revolution has wrest a little control away from corporate publishers and white, male, middle-aged critics, but the financial value put on the job of the writer and the misconceptions around that make it extremely difficult to enter the profession.

The great thing about having digital comics is that it is like having a comic-book shop on your digital device. It has turned comics from a destination buy to an impulse buy.

Print-on-demand publishing is the new farm system for new voices in fiction. Authors who have compelling things to say, who can market their stories in compelling ways, will succeed.

The original idea was to make it easy to publish content on the Web and find an audience. What we learned from publishers is that the thing they want the most is more readers and more revenue.