I don't know why, but there's something about YouTube that just makes it so awesome. You can go on there and find anything. There are actually really talented people on YouTube.
Sentiment: POSITIVE
YouTube is such a funny little world. You can create a fanbase.
The thing that has made YouTube so successful is that you can relate to the people you're watching to a much higher degree than to the people you see on TV.
People go to YouTube to laugh, and as a YouTuber, your job is to figure out a niche and feed people what they want to see. Now that I know what kind of stuff people want to see, then I will keep going down that road and creating videos that are going to make people laugh.
If you can't stop singing as you walk through the halls of your house, or you love performing in your local talent show, YouTube is such a good platform to share that side of you. It's a place for people who have passions, and the audience is people who appreciate those passions.
YouTube is an amazing platform for young musicians - although it's harder to get noticed now that everyone is on it.
We're trying to evolve a lot away from YouTube because YouTube is awesome - they have a huge audience, and we started there - but then you're at the mercy of their algorithms a lot, too. They can change anything, and it's really up to them, and you can't say anything about it.
Because of social media, a lot of people think they can be, like, a rapper or a singer or a musician because they can put something on YouTube and it might become a thing because there's - like - YouTube phenomenons and whatnot, you know? It's not like they dedicated years to it or anything. It's annoying.
YouTube was really good for building a kind of core, loyal fanbase. I didn't want to be a YouTube artist as such. I mean, there are people who are able to release albums and live off YouTube, but I felt - and not in an arrogant way - that I could be commercial and credible if I really put my mind to it.
Coming from a YouTube perspective, a lot of times you kind of limit yourself and think, 'Oh, artists from the real world wouldn't want to work with someone who's made their career on YouTube.' But more and more, I'm realizing that artists from both sides are learning that we can benefit from each other.
The thing that has always struck me is that there has always been a bit of a hole at YouTube when it comes to authenticity, human emotion, fun and play.