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Facebook and Twitter have a ton of information they're trying to make sense of.

One of the interesting things about Twitter is looking how famous people choose to use it. Take someone like Steve Martin, who I follow: it's all sorts of comic gems, nothing private, nothing personal - all jokes. Other celebrities are overtly personal - like Charlie Sheen. I do a mix of observations and updates.

I know what Twitter is; I don't use it. I don't use Facebook, so luckily, it does zero to my ego.

In the world of Facebook and Twitter, you can treasure hunt for tidbits about somebody that you find interesting and pretty much find out everything you need to know - which is why I stay away from social media - I'm terrified of it.

In the context of social media, reddit is more about the media than the personalities.

Twitter has a several-hour advantage in getting information.

When Twitter made its way to my radar I looked at it as a curiosity, then started experimenting. I approached that as a place to be less formal and more off-the-cuff, honest and 'human.'

What's interesting about Twitter and the influencers that someone follows - like, say, Shaquille O'Neal - is that they see someone who is using the exact same tools that they have access to, and I think that inspires this hope to be able to really engage with someone like him.

Social media is its own sort of thing: Twitter and Facebook have changed the way everyone perceives everything.