Design, to me, is part psychology, part sociology, and part magic. A good decorator should know what's going on in someone's marriage and how their kids are doing in school.
Sentiment: POSITIVE
There's a big difference between decorators and designers and the training is very different.
Often it's a lack of time, not taste, that leads someone to hire a decorator. A good decorator/client relationship should be like a marriage. The time one puts in needs to be extensive. One needs to listen to them and understand what they like and how they live.
Business owners should think of designers as architects, not decorators.
I think taking design out of the studio and really having a relationship with the people that you're making it for really convinced me of how powerful a thing design is. It's not just an aesthetic decoration.
Design is about point of view, and there should be some sort of woman or lifestyle or attitude in one's head as a designer.
My favorite thing about decorating is mixing different periods and styles. If you have something that's old, and you really do want to mix those styles, then you have to add something that's obviously modern with it. You can't put a kind of a mediocre thing in the middle.
I think decor says a lot about someone's social position, their taste, their sensibility, their work - and also about the aesthetic way I have chosen to tell their story.
The best design work is really done when you spend more time with people, when you have the opportunity to be of the same mindset and the same incentives as the founder of the business.
Design is a funny word. Some people think design means how it looks. But of course, if you dig deeper, it's really how it works.
Design is a way of life, a point of view. It involves the whole complex of visual communications: talent, creative ability, manual skill, and technical knowledge. Aesthetics and economics, technology and psychology are intrinsically related to the process.
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