Companies have too many experts who block innovation. True innovation really comes from perpendicular thinking.
Sentiment: NEGATIVE
Innovation is this amazing intersection between someone's imagination and the reality in which they live. The problem is, many companies don't have great imagination, but their view of reality tells them that it's impossible to do what they imagine.
Most companies don't have the luxury of focusing exclusively on innovation. They have to innovate while stamping out zillions of widgets or processing billions of transactions.
Ultimately, innovation depends on the people with advanced skills who have the ideas, and on the business risk-takers willing to back them.
Innovation happens because there are people out there doing and trying a lot of different things.
If companies don't think systemically enough - if they try to capture too much of the value - eventually, innovation moves somewhere else.
If you look at history, innovation doesn't come just from giving people incentives; it comes from creating environments where their ideas can connect.
Everybody believes in innovation until they see it. Then they think, 'Oh, no; that'll never work. It's too different.'
Innovation is serendipity, so you don't know what people will make.
But innovation comes from people meeting up in the hallways or calling each other at 10:30 at night with a new idea, or because they realized something that shoots holes in how we've been thinking about a problem.
Big companies have trouble with innovation. Innovation is about bad ideas, or ideas that look like bad ideas. That's the fundamental thing.