There is an interior style we intellectuals and design policy wonks know as Haut Euro Pooftastic, which really takes the biscuit.
Sentiment: POSITIVE
Interior design is a business of trust.
The emphasis and value on ideas and original thinking is an innate part of British culture, and in many ways, that describes the traditions of design.
We must prepare the ground for creativity. And if this also gives rise later to success in the economic sense, success in terms of Euros and Cents, this will by no means reduce my joy.
I am keenly aware that I benefit from a wonderful tradition in the UK of designing and making.
Fashion and interior design are one and the same.
Classical design is a mirror of the human mind. It's how we see the world.
When 'designed in Europe' is combined with 'made in China' and when European technologies are applied to the Chinese market, there will be amazing results.
Even in high school, I was keenly aware of this remarkable tradition that the U.K. had of designing and making.
It may sound ambitious, but I really hope that modern design will spread all around the globe.
Our guiding principle was that design is neither an intellectual nor a material affair, but simply an integral part of the stuff of life, necessary for everyone in a civilized society.