Quote

The creative destruction that social media is currently unleashing will change more than technology or the leader board of the Fortune 100. It is driving a qualitative shift in the nature of relationships between brands and their customers.

Mobile phones play a really wonderful role in enabling civil society. As well as empowering people economically and socially, they are a wonderful political tool.

Mobile Messaging is rapidly becoming the primary way users engage socially on mobile.

The two parts of technology that lower the threshold for activism and technology is the Internet and the mobile phone. Anyone who has a cause can now mobilize very quickly.

The human race is already social, and the smartphone has everything needed to enable them to act on their social needs.

The smug complacency of technology adverts disguises a pretty mixed picture, with too many people not connected, too many passive users of technologies designed for interactive, and far too much talk about empowerment but far too little action to make it happen.

The mobile revolution has dramatically changed our world view, empowered women, and increased our empathy. Corrupt governments have been toppled and wars avoided because our species has become so digitally connected.

The most impactful way consumers can assert their power is to become mindful shoppers, giving their dollars only to socially responsible companies. In today's world of social media and smart phones, this is easy to do.

No matter how much control kids get over the media they watch, they are still utterly powerless when it comes to the manufacturing of brands. Even a consumer revolt merely reinforces one's role as a consumer, not an autonomous or creative being.