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When I find the right information, the Web is a blessing; when I don't, it's a distraction.

The world is really run by the Web. There's so much information out there that you can click and keep going down the rabbit hole finding stuff.

We're all posting and clicking and sharing, but we're not devoting enough attention to get anything meaningful from it all.

You need interesting content that entertains or informs - preferably both. You want people to look forward to your posts and come back for more. People want to follow you. They want to hear your words and see your vision.

Content is often the reason users come to your site.

The White House New Media team circulates multiple highlights each day of what people are looking for online - Twitter trending topics, popular Google searches, etc. - and it gives us a sense of what's breaking through, what isn't, and a sanity check for what the larger online population cares about at any given time.

The Internet's great promise is to make the world's information universally accessible and useful.

Wandering around the web is like living in a world in which every doorway is actually one of those science fiction devices which deposit you in a completely different part of the world when you walk through them. In fact, it isn't like it, it is it.

I think that ultimately over time we really should strive for a place where most information is available online and is searchable.

With the evolution of social media that includes blogging, Facebook, and Twitter, who and how information is delivered has changed tremendously. The landscape for news is a different place, and people have to accept that.