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I think swag is very important to rappers. It's the overall appearance and style of an artist - these blue shorts and this blue hat and this $80,000 chain, this jewelry and all these tattoos, that's swag.

You don't really gotta rap no more; you can just say the verse with a swag now.

I look at Lil Wayne as being from my generation.

I am excited to bring elements of my lifestyle to the masses with the Rich Gang, and with Lil Wayne to be able to share the feel of our labels with the YMCMB Apparel brand.

I like Lil Wayne.

Swag is something that I've had for a long time.

Whatever rappers wear is cool to people.

The roots of rap are originally ghetto-ised or extremely working class. So when you're an artist who's making something which isn't how its mainstream appearance should be, there's always these strange questions of authenticity and what you have to do to be 'real' as a rapper.

When it comes to swag, there's no gender involved.

I was always on my swag since I was younger.