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I'm forever learning and that's why I'm always able to create new styles and new dimensions of hip-hop.

I love hip-hop and soul, but I desperately want to challenge it and see what I can bring to it.

The fact I have an education forms my lyrical style, I'm sure. I studied the social sciences, history, stuff like that. I have an interest in politics, which maybe works its way into the songs in small, subtle ways.

At the end of the day I want to be the guy who experienced music in all type of ways, with hip-hop being the roots of it.

You have to come in on a professional level to make it, otherwise you just can't get into rap.

Oh God, it's such a big world right now for artists. There are as many possibilities as you can have time for, getting your music out there with the internet, and Youtube, Vimeo, Facebook, and everything that you have, there is a way to spread the word. To me, the first thing you have to have is substance and content and real depth.

If I focus on being an activist and my job is to be a rapper, I'm not going to be as good of a rapper. I need to focus on hip-hop and focus on making the music, so that when the activists come to me and they need my voice to create a platform, then I've got enough people listening to me. Not because I'm conscious, but because I'm dope.

I aim my music at the hip black hip-hop audience.

I always start with the music and then try to figure out what I want to write about lyrically.