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If you are an entrepreneur, you have to think outside of the box.

I'm good at thinking outside the box, so much that you realise it's not a box to begin with.

Innovation is this amazing intersection between someone's imagination and the reality in which they live. The problem is, many companies don't have great imagination, but their view of reality tells them that it's impossible to do what they imagine.

At the end of the day, successful box office just means that more people saw what you did and liked it, and that to me is the most important thing. That a lot of people saw it and liked it.

When I think of invention, I always think of America. You're always seeing ads: 'Have you got the next big idea?' There seems to be that spirit in America of inventions and inventors.

The social and economic impact of innovative American researchers, companies, and workers over the course of U.S. history have been enormous.

The idea is to work and to experiment. Some things will be creatively successful, some things will succeed at the box office, and some things will only - which is the biggest only - teach you things that see the future. And they're probably as valuable as any of your successes.

Innovation is the calling card of the future.

I interned at Miramax and subsequently at Paramount because I was really curious about the future of entertainment - how were we going to get films online? While the inspiration for Box didn't come from that experience directly, it was very obvious that bigger businesses had a lot of slow processes and cumbersome technology.

Companies have too many experts who block innovation. True innovation really comes from perpendicular thinking.