I think it takes 30 years to build a luxury brand.
Sentiment: NEGATIVE
You have to be hopeful that people will be more educated in how they buy things, and hopefully more luxury brands will start to think that way on a longer-term basis.
People need patience. It takes time to build a brand.
I'd love to build a brand, a legacy.
Real luxury is customization.
In the luxury business, you have to build on heritage.
The boom for luxury goods is unending. There are people who never have to worry about whether they can afford something they like. In one part of the world or another there will always be someone with money to spend on luxury.
So it takes years to make a solid company.
Just because you're a luxury brand doesn't mean you have to have an attitude.
I think the idea of mixing luxury and mass-market fashion is very modern, very now - no one wears head-to-toe designer anymore.
Forget luxury; as a great company you have to keep evolving.