I hear entrepreneurs use the word 'disruption' on a daily basis and continuously hear the cliche change the world.
Sentiment: NEGATIVE
There just isn't anything more invigorating than to read an article or hear about an entrepreneur using the term 'disruptive technology' that makes no reference to me as the source. When it's clear they really got the idea and they use it as if it were in everyday parlance, that's the ultimate triumph.
To thrive, all businesses must focus on the art of self-disruption. Rather than wait for the competition to steal your business, every founder and employee needs to be willing to cannibalize their existing revenue streams in order to create new ones. All disruption starts with introspection.
One of the things you learn operating in the technology industry is disruptions are occurring every day.
'Disruption' is, at its core, a really powerful idea. Everyone hijacks the idea to do whatever they want now. It's the same way people hijacked the word 'paradigm' to justify lame things they're trying to sell to mankind.
Entrepreneurs are misfits to the core. They forge ahead, making their own path and always, always, question the status quo.
True disruption means threatening your existing product line and your past investments. Breakthrough products disrupt current lines of businesses.
Entrepreneurs are like visionaries. One of the ways they run forward is by viewing the thing they're doing as something that's going to be the whole world.
Even when early innovations start to succeed, it is not uncommon to see growing businesses sabotaged for threatening the status quo.
The entrepreneur always searches for change, responds to it, and exploits it as an opportunity.
Just like any business is a living, breathing thing, an entrepreneur has to be able to adapt over time.
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