I believe Business Objects is on the cusp of becoming a multi-billion-dollar sales company. There is tremendous growth potential for business intelligence.
Sentiment: POSITIVE
There's definitely a huge opportunity for businesses to transform their operations and decision making by using data.
I believe businesses don't grow or develop in terms of a blueprint. There is a huge element of opportunism involved.
Business analytics or predictive modelling is a $100 billion industry, and $41 billion is spent on outsourced business analytics every year. I think that's about twice the size of the movie industry - it's really big.
Think about when a digital business marries up with what I'll call 'digital intelligence.' It is the dawn of a new era about being a 'cognitive' business. When every product, every service, how you run your company can actually have a piece that learns and thinks as part of it, you will be a cognitive business.
The average member of the public thinks of 'business' as an impersonal corporate entity owned by the very rich and managed by overpaid executives. There is an almost total failure to appreciate that 'business' actually embraces - in one way or another - most Americans.
Companies are bought for their revenue, customer base, technology, or people. A few great companies offer all of these, but any valuable business offers one.
Every business is there to make money, and making a record is business. This tends to be forgotten by many.
Business is just about enabling human beings, nothing more, nothing less. Businesses need to recognize this fundamental fact.
I see the level of sophistication and knowledge about business growing dramatically. Several decades ago, only a few companies thought about international business.
This is a fantastic time to be entering the business world, because business is going to change more in the next 10 years than it has in the last 50.
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