The key is not to figure out what the best people are doing and try to emulate it - rather, figure out what causes people and companies to be successful.
Sentiment: NEGATIVE
Most of my ideas are based on the latest research on productivity, performance and mental mastery - that's why so many iconic companies bring me in to help them grow and win.
Obviously everyone wants to be successful, but I want to be looked back on as being very innovative, very trusted and ethical and ultimately making a big difference in the world.
You'll sacrifice a lot of things in the early part of your career to be successful, but to be ahead of your competitors, you have to work hard.
The problem is that at a lot of big companies, process becomes a substitute for thinking. You're encouraged to behave like a little gear in a complex machine. Frankly, it allows you to keep people who aren't that smart, who aren't that creative.
Innovation is serendipity, so you don't know what people will make.
But once you become successful, everyone has an idea of what you should do.
I've always said that if you can get the best people who are good at what they do, but more importantly are passionate about what they do, you'll succeed.
When you start a company, it's more an art than a science because it's totally unknown. Instead of solving high-profile problems, try to solve something that's deeply personal to you. Ideally, if you're an ordinary person and you've just solved your problem, you might have solved the problem for millions of people.
The model a lot of companies use is a very pyramidal model which sort of designates that all creativity, all wisdom flows from the top. We think that's the absolute wrong model.
You can have a phenomenal technology with bad people; you're not gonna have much success. You can have mediocre technology with great people; they'll figure out a way to make a buck.
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