Our goals were and are to be sure that we set up DC Entertainment to be more integrated and more cooperative within DC as well as in Warner Bros.
From Diane Nelson
We wanted to protect the legacy of DC Comics here in New York, and there are many things that make sense to protect and maintain while setting up parts of the organization in Los Angeles to grow.
We think we've got great stories and characters that will lend themselves to great standalone experiences, and that's the way we're focusing on it.
There is a healthy competition as there would be in any business. But we do not spend our days thinking about what Marvel is doing.
I've had the luxury of working on a lot of our great brands here at Warner Brothers, including a lot of the DC ones. I've also worked on a lot of great brands that were not DC.
I don't presume to describe myself as a creator anymore, but I certainly love the process, and I hope I can do a lot of great things for the talent who are in and around DC.
I will say that Vertigo is an area of great interest to me. It is even less well tapped than other parts of DC, and could potentially offer amazing stories for our future television video game, digital and consumer products businesses.
I'm not looking to stick my nose into an area where I'm not needed.
Cross platform, we have opportunity across all our businesses to not only take the most well-known and high-profile brands and bring them to life with the guidance of people who know them well, but to incubate new ones.
There are no easy answers for the balance of how you protect the core business of the books with what the digital future will look like, but that would be our job with DC Comics, to figure that out and experiment and take some risks while always protecting the core business.
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