And so popular culture raises issues that are very important, actually, in the country I think. You get issues of the First Amendment rights and issues of drug use, issues of AIDS, and things like that all arise naturally out of pop culture.
From Kurt Loder
You find the most important thing that really grabs you, and put it right up top. Don't bury the lead. Put it at the top. Best thing to do. Never go wrong that way. It's an immutable law of journalism. It just always works.
Whomever you're going to interview, you have to be interested in what it is you want to know from them. You have to be interested in the subject.
Well, news is anything that's interesting, that relates to what's happening in the world, what's happening in areas of the culture that would be of interest to your audience.
Well, in features, and in writing especially, it's often the style of the writer comes in.
Well, a lead is the most important thing about the story.
Unless you're doing a feature piece, which is going to be longer, and you have more time to get into stuff.
Television's very dependent on images. That's not what news is.
Television's not going read stories to you.
Some of the most important stories don't lend themselves to television treatment.
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