Film and the other creative industries are being transformed by digital technologies.
Sentiment: POSITIVE
If anything, the impact of digital technology is creating bigger brands and bigger superstars.
The world of digital media is being transformed. A bunch of new businesses can be reinvented, thanks to social graphs, the mobile internet, and the new shopping habits of the young. Those are going to create a whole generation of cool new companies.
I think we are at the very beginning of high changes, not only in terms of digital film, but in the way the movies will be screened, whether they'll be screened on phones, on computers - on everything.
The world moves fast. Business moves fast. Digital media moves extremely fast. It is far too easy to allow ourselves to be constantly blown from one trend to the next.
We cannot escape that Hollywood is in the middle of a wave of technological change. The current angst over all the implications of new entertainment technology is nothing new.
The movie industry is committed to working with the technology sector to find innovative new ways to deliver entertainment to consumers.
Technology has not only changed the way people are able to view movies, it has changed the way our industry produces and advertises movies.
Movie distribution may very well have migrated fully to digital form by then, making a huge dent in the need to print film and physically distribute content.
I think digital is getting so much better. It's harder and harder to make the argument now for film. All things being equal, though, I still prefer to capture on film.
I've always been about how will digital be transforming established businesses, and that's what I've done.
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