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Well, that's the secret of commerciality, a simple style and you stick with it.

It's pretty hard to make out what's going to be a commercial success and what's not.

The concept of commercialism in the fashion and art world is looked down upon. You know, just to think, 'What amount of creativity does it take to make something that masses of people like?' And, 'How does creativity apply across the board?'

I think it would be a good thing in the creative community if there was less embarrassment of this word 'commercial' because that's how you make a business.

I know a lot of people who have tremendous commercial success and they go directly for it. There's something that has always been difficult about that for me.

I don't feel I'm making a conscious effort to go more commercial.

And, we put a lot more value, or at least I personally put a lot more value, on the creative values and creative challenges of something than the commercial necessities.

Innovation is so hard and so frustrating; it takes the intersections of people with courage, vision, and resources.

A challenging economy is always good for design. It unites necessity and functionality. You are forced to be creative with poor materials.

Any work that's worth doing has its challenges as well as its opportunities. That's true if you're running a business, it's true if you're trying to help on a campaign.