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You can use a lot of different technologies to create something that doesn't really have a lot of value.

New technologies, however remarkable they might seem, are fundamentally just tools made by people for people.

Each time I invent something and have it manufactured, it's so incredibly exciting that I can't imagine ever wanting to stop. Envisioning new products is easy for me. I just don't have enough time in the day to design them all.

There's a consistency in my work that pops up independent of the limitations of the technology.

What new technology does is create new opportunities to do a job that customers want done.

From a product development perspective, choosing whether a technology is disruptive at a potential moment is key.

You have to make a decision whether it's a new product or you integrate it with an existing product. It takes time to work these things out.

It never ceases to amaze me what it takes to develop and bring to mass production a product.

When you set out to create a new product, you usually do not start by trying to think of something completely new. You think of a product or concept that is already 'normal' to the world and then try to make it better. You make it Super Normal.

No matter how skillful you are, you can't invent a product advantage that doesn't exist. And if you do, and it's just a gimmick, it's going to fall apart anyway.