We need to build systems that can automatically figure out what's high quality and what's not, and encourage users to contribute high-quality content. There's a lot of technical challenges in that.
Sentiment: POSITIVE
Ultimately, going into the consumer market, we really need outstanding content. That was the goal: if we can get the developer kit out at a low enough cost point, then hopefully a lot of developers would show up and start creating content.
While the scale of our library is certainly attractive to our users, equally important is the quality of the content we provide and our state-of-the-art processing operation that vets every single piece of content that's submitted to ensure only the most suitable content is included.
When people have options for what they want to see, it forces the quality of programming and content to be higher.
You really can create a lot of value by putting content and distribution together, particularly if the content is cable content.
In some industry markets, high quality can be tied to making more money, but I am sure by now all of us know the computer industry is not like that.
I really believe in giving tools and resources to other creators so that they can create beautiful videos.
There are lots of new products and new services making adding content easier. But there's not many people on the other side helping users digest that content.
I think it's even more important to have quality in this era of Web media than it has ever been. The fusion of platform technology plus talent is what the next wave is all about, and that's where Vox Media is positioned.
I flood the Internet with what I think is quality content. That's why I did things like giving out a song every 100,000 Twitter followers because I am just looking for ways to get my fans to hear all this music without over saturating things.
Equally important to having the right content is providing the proper tools for the users so they can quickly find the images and videos they need.
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