User-centered design means understanding what your users need, how they think, and how they behave - and incorporating that understanding into every aspect of your process.
Sentiment: POSITIVE
User-centered design means working with your users all throughout the project.
Design is a way of life, a point of view. It involves the whole complex of visual communications: talent, creative ability, manual skill, and technical knowledge. Aesthetics and economics, technology and psychology are intrinsically related to the process.
The main tenet of design thinking is empathy for the people you're trying to design for. Leadership is exactly the same thing - building empathy for the people that you're entrusted to help.
Design is a tool that either allows us to create new markets or disrupt existing ones.
Design is how you make your first impression with your consumers. Make sure it is a lasting one.
To design is to communicate clearly by whatever means you can control or master.
Design must reflect the practical and aesthetic in business but above all... good design must primarily serve people.
Designing is a matter of concentration. You go deep into what you want to do. It's about intensive research, really. The concentration is warm and intimate and like the fire inside the earth - intense but not distorted. You can go to a place, really feel it in your heart. It's actually a beautiful feeling.
In the design process, there's a need to be culturally comprehensive.
Design must be functional, and functionality must be translated into visual aesthetics without any reliance on gimmicks that have to be explained.
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