Half the stuff I have done which has been successful would never have been made if it had been shown to focus groups.
Sentiment: NEGATIVE
So if people will pay attention to what I say because of our success as a group, I am going to use that.
I think one of the reasons I've been successful is that I can see things before other people do. I've always been able to do it.
I was in group therapy for years but it wasn't the same thing. It was more about growing.
The growing influence of focus groups means we are all in danger of being excessively cowed by their feedback.
Groupthink can become a serious issue - old ideas stay around after they're useful, and new ideas too often don't get a fair hearing.
I was taught that you didn't want to be part of the group - that it was better to do your own thing.
I think we have got to start thinking about banding together in terms of interested groups.
I think that in any group activity - whether it be business, sports, or family - there has to be leadership or it won't be successful.
That's double-edged: it's amazing that they're bringing me in and showing people new ideas, and at the same time it's a little hard because seventy percent of the time or even higher I'm not going to get those roles.
I've never been in a focus-group meeting. I wonder how many anchors can say that.