Editorial imagery licensing includes celebrity, entertainment, sports, and news images that capture what is happening in the world around us.
Sentiment: POSITIVE
Most campaigns rely on photographs because the moment you do something that is a graphic interpretation where any artistic license has been taken, I think a lot of people are scared that it's going to be perceived as propaganda.
The reporting of news has to be understood as propaganda for commodities, and events by images.
Image means a lot. It is everything in the business that we are in.
Television's very dependent on images. That's not what news is.
In any country, in any city, there will be political influence on what is said, what kind of images are to be projected and, yes, of course artists can be and are influenced by politicians.
Editorial cartoons should be smart and substantive, provocative and informative. They should stir passions and deep emotions. Editorial cartoons should be the catalyst for thought, and frankly speaking, if you can make politicians think, that is an accomplishment itself.
Eventually the consumer will come to appreciate the editorial point of view of every different brand. User-generated content without editorial oversight will simply be background noise.
When you become a celebrity, the world owns you and your image.
I respect newspapers, but the reality is that magazine 'photojournalism' is finished. They want illustrations, Photoshopped pictures of movie stars.
Editorial cartoons are about concept. The illustration is merely a vehicle to convey a point of view. We're here to protect and inform the public, to attack and repel those who do not agree with our long-term shared interest.