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Too little attention is paid to the dark side of incentives. They are anything but a magic bullet. Psychologists have known this for years, but it seems largely hidden from the world of commerce.

Politicians like to talk about incentives - for businesses to relocate, for example, or to get folks to buy local.

I try to motivate people and align our individual incentives with organizational incentives. And then let people do their best.

When you're managing a large number of people, you learn that incentives matter tremendously. You really want people to be rewarded for doing the right thing for the customers and the organization.

We hire people who want to make the best things in the world.

The way to create jobs is to encourage private sector job creators.

Incentives are not strategy, they are tactics. Defensive measures.

We get paid for bringing value to the market place.