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I'm a bit of a dude. I like meat. But I am buying it more responsibly, where it's more sourced responsibly.

I eat meat, but no meat that isn't pastured is acceptable, and we probably need to eat a whole lot less.

Meat is a wasteful use of water and creates a lot of greenhouse gases. It puts enormous pressure on the world's resources. A vegetarian diet is better.

Consumers are going to have get used to eating less meat - to paying more for better quality meat and eating significantly less of it.

Now that I know how supermarket meat is made, I regard eating it as a somewhat risky proposition. I know how those animals live and what's on their hides when they go to slaughter, so I don't buy industrial meat.

I like the taste of grass-fed meat. It is chewier, I'll own that... The Argentines make excellent beef that's grass-fed. They've learned how to age it, and they've gotten good at it.

I grew up in financially straitened circumstances and meat, which was expensive, was a rare thing at mealtimes. We ate meat about once a month, if that.

One of my rules is pay more, eat less. You do get what you pay for, and if you're willing to pay more for pastured eggs or grass-fed beef, you're getting something that's more delicious, and you'll feel better about eating it.

If you're eating grassland meat, your carbon footprint is light and possibly even negative.

First and foremost, you have to remember that restaurants are businesses and they have to stay in business. And though everyone thinks they want grass fed beef, most people actually prefer the taste of corn fed - it is less dry, more marbled, and less gamey, not to mention much less expensive than grass fed.