Starbucks is the last public space with chairs. It's a shower for homeless people. And it's a place you can write all day. The baristas don't glare at you. They don't even look at you.
Sentiment: POSITIVE
Starbucks was founded around the experience and the environment of their stores. Starbucks was about a space with comfortable chairs, lots of power outlets, tables and desks at which we could work and the option to spend as much time in their stores as we wanted without any pressure to buy. The coffee was incidental.
We've gone from a world in which Starbucks set a cutting-edge standard for mass-market design to a world in which Starbucks establishes the bare minimum. If your establishment can't come up with an original look, customers expect at least some sleek wood fixtures, nicely upholstered chairs, and faux-Murano glass pendant lights.
Starbucks represents something beyond a cup of coffee.
Starbucks has a role and a meaningful relationship with people that is not only about the coffee.
Before it became a ubiquitous part of urban life, Starbucks was, in most American cities, a radically new idea.
We need to put ourselves in the shoes of our customers. That is my new battle cry. Live and breathe Starbucks the way our customers do.
We think of Starbucks not as a coffee company but a media company.
If people are taking pictures of me at Starbucks, it's not the end of the world. It's cool, it's fun, it's exciting.
People around the world, they want the authentic Starbucks experience.
My generation is so used to having our public spaces look like the Starbucks, with the beautiful lighting and the little bit of Nina Simone and my coffee that's blended a certain way from Costa Rica.