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What you discover when you look at creativity from the perspective of the brain is that it is universal. We're all creative all of the time, we can't help but be creative.

Of course creativity is a mystery. We don't know what drives it or what constitutes it. It's one of those things, like genius, you know it when you see it but it's impossible to define.

I think creativity is spiritual. I absolutely believe that.

Creativity is the process of having original ideas that have value. It is a process; it's not random.

Creativity is how we cope with creation. While creation sometimes seems a bit un-graspable, or even pointless, creativity is always meaningful.

Creative thinking - in terms of idea creativity - is not a mystical talent. It is a skill that can be practised and nurtured.

Creativity is not the finding of a thing, but the making something out of it after it is found.

Creativity is an inherent human quality of the highest order. When we create, we become more than the sum of our parts.

I'm sure our brains are working unconsciously. When you have a creative thought, it's parts of the brain talking to each other without your awareness.