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The genius of the economic machine is in its ability to convert these indulgences into profitability. It converts desire into attention, a grip on our eyeballs and eardrums, which in turn can be marketed to advertisers.

Advertisements ordinarily work their wonders, to the extent that they work at all, on an inattentive public.

Is advertising moral? It is part and parcel of the American free enterprise system... I challenge anybody to show any economic system that has done as much for so many in so short a time.

There are very few men of genius in advertising agencies. But we need all we can find. Almost without exception they are disagreeable. Don't destroy them. They lay golden eggs.

Good advertising does not just circulate information. It penetrates the public mind with desires and belief.

Advertising is a racket, like the movies and the brokerage business. You cannot be honest without admitting that its constructive contribution to humanity is exactly minus zero.

Sanely applied advertising could remake the world.

If we listen human instinct actually tells us what we need, but advertising makes us want things we don't need and things we can't have.