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Inside a company, you can mandate that everyone use the same technology, which means you can go a little bit, I don't know, higher-fidelity than the lowest-common-denominator technology. There are a lot of things that Slack gives you that email doesn't when you think about internal use.

There's a lot that's wrong with the way we work - bad habits that develop around control of information, people hoarding information as a means of preserving their own power. When you're using Slack, everyone can see what's going on because the default mode is public.

In Slack, you create channels to discuss different topics. For a small group of people, those channels are relatively easy to manage and navigate.

Slack is gratifying to work on in the same way that Flickr was. The mission is to make people's working lives simpler, more pleasant, more productive.

A company like Adobe, there are dozens of different teams that are using Slack. Each of those elected to use Slack independently.

You may be trying to drive in a particular direction that people don't necessarily understand at first. In our case, we knew the users we had in mind for this product. So in the early days, we looked at our customers, really just testers at that point, and we paid extra attention to the teams we knew should be using Slack successfully.

Email is having an increasingly pernicious effect. Not only is it having a perceptible effect on productivity, it's skewing what it is we focus on. The immediate increasingly crowds out the important.

I find very few folks are watching their Facebook feed, some are watching their Twitter feed, and all of them are watching their email box. So, while social networks are nice, email is still the killer application.

You can make the case that slacktivism is important because it makes people feel affiliated to a movement and be part of it, and talk about it.

I learned not to confuse 'busy' with 'productive,' but I'm still far too addicted to email to resist its early-morning digital snuggles.