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A company like Adobe, there are dozens of different teams that are using Slack. Each of those elected to use Slack independently.

In Slack, you create channels to discuss different topics. For a small group of people, those channels are relatively easy to manage and navigate.

You may be trying to drive in a particular direction that people don't necessarily understand at first. In our case, we knew the users we had in mind for this product. So in the early days, we looked at our customers, really just testers at that point, and we paid extra attention to the teams we knew should be using Slack successfully.

There are a lot of things that Slack gives you that email doesn't when you think about internal use. Switching to Slack from email for internal communication gives you a lot more transparency.

Am I a slacker? I can be a slacker. When I was in college, most people got summer jobs for college or did research during college. I went home and watched TV the whole day for three months; it was really awesome.

You can make the case that slacktivism is important because it makes people feel affiliated to a movement and be part of it, and talk about it.

In part, slacktivism is what happens when the energy of otherwise dedicated activists is wasted on approaches that are less effective than the alternatives.

What's funny about the slacker thing, people project an image of what they think a musician is: young, slack, unemployed - like a really romantic idea of a poet, writer or musician - which isn't really true a lot of the time. I don't reckon you would know anything about me if I wasn't moderately hard-working.

I think I got really lucky with Slacker. That was a film that probably shouldn't have been seen.