The folly of endless consumerism sends us on a wild goose-chase for happiness through materialism.
Sentiment: POSITIVE
Our own relentless search for novelty and social status locks us into an iron cage of consumerism. Affluence has itself betrayed us.
Where consumption is both conspicuous and competitive, humanity will never run out of new wishes. All the while, industry creates new desires that are marketed, in the great fashion paradox, as both novelty and need.
We live in an era of consumerism and it's all about desire-based consumerism and it has nothing to do with things we actually need.
By continually pushing the message that we have the right to gratification now, consumerism at its most expansive encouraged a demand for fulfillment that could not so easily be contained by products.
What consumerism really is, at its worst is getting people to buy things that don't actually improve their lives.
Our personal consumer choices have ecological, social, and spiritual consequences. It is time to re-examine some of our deeply held notions that underlie our lifestyles.
Individually, people are finding that a simpler lifestyle provides greater satisfaction than relentless pursuit of materialism.
A lot of our happiness is derived from experiences, not from buying products. People are twice as happy buying experiences as products. People are happy buying experiences. They don't want something that's commoditised.
The joy of being a consumer is that it doesn't require thought, responsibility, self-awareness or shame: All you have to do is obey the first urge that gurgles up from your stomach. And then obey the next. And the next. And the next.
Happiness will come from materialism, not from meaning.
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