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It's not easy for an entrepreneur to find the time to blog. But for those who do it, it is a great tool to communicate with the various stakeholders in their business and build a reputation for thought leadership.

Blogging can generate a great deal of traffic to your online business.

Do I think there's going to be a business in blogging? Yes.

There are 100 million blogs in the world, and it's part of my job as the co-founder of WordPress to help many more people start blogging.

If folks focus in on a niche and own it, there is a good chance they could make half a living from blogging.

As a source of innovation, an engine of our economy, and a forum for our political discourse, the Internet can only work if it's a truly level playing field. Small businesses should have the same ability to reach customers as powerful corporations. A blogger should have the same ability to find an audience as a media conglomerate.

I'm not sure blogs are necessarily the best place to get a pulse on anything. People want to blog for a variety of reasons, and that may or may not be representative.

If money can't be made reporting and writing articles, then professionals simply can't do it anymore. Unless we adopt the position that the amateur blogosphere is really capable of taking on the role that the 'New York Times' and CNN play, then we do need solutions for paying for content.

By taking the time to learn how to blog properly, you'll be doing your business an incredible favor, as you will be able to drive a lot of business to your website for your blog.