Quote

For me, it's important that I can talk to my customers all over the world. They can comment on what they like, tell me what fits - we have a daily dialogue. I can also see what she looks like and how she wears my shoes, which is a huge advantage. Thank God for Instagram; it helps me keep connected.

The major reason why Instagram works is that you can follow anyone out there and start following their photos immediately.

The thing about Instagram and fashion is that is has absolutely taken down the sense of the velvet rope and has pulled the curtain aside on the entire experience that used to be for a select 100 people in the world. Now it is there for millions of people to consume.

I have more than 4 million followers on Instagram. All the companies I work for want me to guarantee how much I'll post for them, but I'm not going to force my career onto the people who follow me. I refuse to do 40 Instagram posts about any campaign.

As an athlete, you really see a lot of the Instagram paradigm. Where it's just like, 'Me! Me! Me!' When you realize you can 'Give, Give, Give,' it's very interesting, and it's good.

Instagram is the perfect place to reach your audience because the playing field is leveled if you can create engaging/amazing/compelling content that people want to follow. Remember that there's more than just showing product. Show the woman who designed it. Write about your muses.

Instagram is great for us because it's encouraging people to shoot more stuff. Some of those snappers will become professional, and they may choose to sell their photos through us.

My sister's a singer, and she's on Twitter, and she has millions of followers. I wonder how that helps her. I think it does to an extent. I think she gets free things.

I've been picked on my whole entire life, and I feel like I started the IAmMoreThan campaign on Instagram to try to find other people who have been bullied and totally overcame it and did something amazing with it.