We find it much better not to try and take the Godrej brand across, but use very strong brands we have acquired in different geographies and push them.
From Adi Godrej
We have very strong succession plans across all group companies. But we do not comment on it. The retirement age is 60 years, but it does not apply to family professionals who work in the business.
The Godrej group is expanding rapidly. However, we are not diversifying much.
I feel the Godrej brand has generally come to signify trust to most consumers. 400 million Indians use one or the other Godrej product on a daily basis, and they have come to accept it. We will, thus, continue positioning Godrej strongly on the trust platform.
We continue to look at accretive and synergistic acquisitions both in the domestic as well as international markets. Our emphasis, thus, will be on strategic acquisitions, and we will not be doing it just for the sake of making our name bigger.
We were licencees of Sara Lee Corp's air freshener brand Ambi Pur, which they sold to Procter and Gamble. So we handed it over to Procter and Gamble. Now we will introduce our own brand of air freshener.
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