Author

I think every acquisition is unique and different. The best strategy is to listen to the founders and follow their lead.

From Brian Acton

Dealing with ads is depressing. You don't make anyone's life better by making advertisements work better.

From Brian Acton

It's not 100 per cent clear to me what's working about Snapchat.

From Brian Acton

People want chat histories. They're a permanent testimony of a relationship.

From Brian Acton

My mom started an air-freight company; my grandmother built a golf course. I have a certain degree of entrepreneurial risk-taking in my family history. Maybe that eventually rubbed off on me a little bit.

From Brian Acton

Yes, I was a big math and computer geek, that's true. I was driven by the scholastic side of things. For me, it was all about what I could do with math and computers.

From Brian Acton

Going public is 18-month process, while an acquisition is a 6-month process. Going public means going under so much scrutiny, regulatory approval, auditing, magnified 10 times. Having the stomach to do that isn't necessarily in my DNA. My DNA is building a product and a service.

From Brian Acton

There's a certain degree of speculation that goes into valuations. In so far as the market supports a valuation, everyone who gets a great one deserves it, but they should also be cautious because that speculation is temporary. I saw Yahoo go from $100 billion to $10 billion. It's not a long-term measure.

From Brian Acton

WhatsApp provides phone-number-based messaging, and people asked, 'Isn't that what SMS is?' Yes, but SMS is expensive, antiquated, and what WhatsApp did was modernize and level that playing field. For example, in Europe, if France wants to talk to Belgium, it's extraordinary costly because of border and telecom charges.

From Brian Acton

You have a certain identity that you present to the world on Facebook, and you have a certain identity that you present with the telephone, and they are different.

From Brian Acton

Brian Acton

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