Managing a business, small or large, today requires an extremely disciplined, thoughtful approach with regard to the pressure that people are under.
From Howard Schultz
I could've just walked away but I never could have forgiven myself to allow Starbucks to drift into mediocrity or not be relevant. I just couldn't be a bystander.
For Starbucks, there will be no shortage of the highest-quality arabica beans. I suspect that for some others there could potentially be a problem, not in the near term, but over time.
Care more than others think wise.
Risk more than others think safe.
Europe has always represented a major strategic opportunity to achieve our goal of creating and building an enduring global brand.
Success in the United States is not an entitlement in China. You have to go there and earn it, and earn it the right way.
We have a big opportunity in China. We think the number of stores here can rival the number in North America.
London, a city where creativity and innovation have always flourished, provides a significant home for Starbucks and a significant gateway into Europe.
My parents really wanted me to get out of New York, be exposed to other people, other ways of life.
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