Instagram was created because there was no single place dedicated to giving your mobile photos a place to live and to be seen.
From Kevin Systrom
In the past, people have looked at photos as a record of memory. The focus has been on the past tense. With Instagram, the focus is on the present tense.
The printing press did something really big for the world when everyone could get books in their hands and read.
Calling 'Instagram' a photo-sharing app is like calling a newspaper a letter-sharing book, or a Mozart grand era symphony a series of notes. 'Instagram' is less about the medium and more about the network.
'Instagram' is great if you want to share photos, but you're not that technical. Or, if you're not interested in sharing publicly, 'Instagram' becomes a place where you can not only consume photos and videos from musicians, or whoever, but send them directly to your friends.
Just so everyone knows, we're not a photo-sharing company. I don't see photos on 'Instagram' as art. They're much more about communication.
I care deeply about craft: the quality of how something is made and the experience it enables.
If you focus on producing a great experience for anyone, that's how you get big.
'Instagram' is definitely becoming a new entertainment source for people day after day.
'Instagram' reached 13 million users in just 13 months.
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