To get GoPro started, I moved back in with my parents and went to work seven days a week, 20 hours a day. I wrote off my personal life to make headway on it.
From Nick Woodman
When I got out of college, I gave myself till I was 30 to invent a product. If I couldn't do it by then, I would just get a real job. And that fear - the fear of a real job - motivated me to be an entrepreneur.
Dedicating myself to actually following through was my single biggest achievement.
I lost $4 million of other people's money between the ages of 24 and 26.
As long as you can bootstrap, not at the sacrifice of competitive advantage, bootstrapping is a really powerful thing because it allows you to be totally devoted to your vision.
Viral word-of-mouth marketing for GoPro is massive. Video is really the conduit.
The best way to fire somebody is to compassionately fire them.
The worst way to fire somebody is to let it drag out. It's not good for that person because they're not succeeding in their role. And it's not good for the organization because it's just not working.
GoPro's capture devices and Kolor's software will combine to deliver exciting and highly accessible solutions for capturing, creating, and sharing spherical content.
The magic of GoPro is that we are enabling the world to communicate in this new way, to express themselves in a new way, and it's snowballing.
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