I think that in an increasingly virtual world, lovingly produced artefacts are at a premium.
Sentiment: POSITIVE
I really believe that the virtual world mirrors the physical world.
Display companies, many of them that we've spoken to, are really excited about virtual reality because they're actually running out of innovation opportunities in other markets.
At the same time, one of the things I noticed was that the moment there was any kind of audio attached to virtual reality, it really improved the experience, even though the audio didn't feel like a sound engineer or composer had been anywhere near it.
Virtual reality is inevitably going to become mainstream - it's only a question of how good it needs to be before the mainstream is willing to use it.
The virtual world can never be a substitute for real world experience. And the more it takes over our lives, the more we forget to feel the sun on our skin, the more we forget that there is an entire universe to be discovered even during a 10 minute walk to work.
Virtual-reality researchers have long struggled to eliminate effects that distort the brain's normal processing of visual information, and when these effects arise in equipment that augments or mediates the real world, they can be that much more disturbing.
It is possible to build a virtual-reality generator whose repertoire includes every possible environment.
If you have perfect virtual reality eventually, where you're be able to simulate everything that a human can experience or imagine experiencing, it's hard to imagine where you go from there.
In virtual reality, it's more about capturing and creating worlds that people are inhabiting. You really are a creator in the way the audience lives within the world that you are building.
People do eventually see something that's quality.
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