For me, it's not about price. It's about necessity, quality, and usefulness. Like, I have my Wet N Wild 666 lip liner. It's 99 cents and always has been. I started using it when I was in high school, and it's great.
Sentiment: POSITIVE
I mean, price is price. It's just where you want to spend your money.
Surely there comes a time when counting the cost and paying the price aren't things to think about any more. All that matters is value - the ultimate value of what one does.
I do not put my tastes as incredibly expensive, but they are incredibly expensive for an average man.
Gasoline prices are a direct reflection of the cost of the raw materials to produce the gasoline, no different than any other product that you would buy, whether it's a good or some other consumable, or it's a luxury item. It's all a function of what do the raw materials cost.
I think that a lot of companies are still amazingly price sensitive.
In e-commerce, your prices have to be better because the consumer has to take a leap of faith in your product.
You have no idea how expensive it is to look this cheap.
The cost of a thing is the amount of what I will call life which is required to be exchanged for it, immediately or in the long run.
Pricing is actually a pretty simple and straight forward thing. Customers will not pay literally a penny more than the true value of the product.
If you're not worried that you're pricing it too cheap, you're not pricing it cheap enough.