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There's always going to be a place for YouTube.

Obviously with the Internet and increased access to other means of watching shows, the audience has dispersed and is all over the place and that is a challenge.

YouTube is becoming much more than an entertainment destination.

The great thing about YouTube is there are no gatekeepers. No one is waiting to tell you if you're good enough. It's just your audience.

I have a majority girl audience on YouTube.

What's great about having an audience is they can let you know what they don't think is funny, and you can just cut that out and keep trying.

By creating fantastic content and spending zero time on audience development, you are certain that you will not succeed on YouTube. You have to focus on audience development as much as you focus on creating content.

We're trying to evolve a lot away from YouTube because YouTube is awesome - they have a huge audience, and we started there - but then you're at the mercy of their algorithms a lot, too. They can change anything, and it's really up to them, and you can't say anything about it.

It is obvious that the Internet has become such a video-driven entity. With broadband becoming ubiquitous, viewers and advertisers are looking for professional-quality videos.

Getting an audience is hard. Sustaining an audience is hard. It demands a consistency of thought, of purpose, and of action over a long period of time.