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I enjoy trying to develop a car and Mercedes are one of the biggest car manufacturers in the world.

I'm really inspired to build a billion-dollar company. The hardest part is building the vehicle to get you there.

Any car designer always dreams about designing their own car - if they say they don't, they're lying... For me, it was never about starting my own company just to make another car.

You can't develop a great car and sell it as an independent. You can develop a great car and make a deal with Mercedes.

We at BMW do not build cars as consumer objects, just to drive from A to B. We build mobile works of art.

When General Motors builds a car, they want to meet the specific needs of many customers. But if they custom-make each car, then it will not be economical.

The automotive corporations, including Ford, I think are in the business of trying to make cars that people will drive.

I believe there's still room for the dream a lot of people in the industry have - to design and build your own cars.

Tesla is becoming a real car company.

I love cars; I like the idea of manufacturing something, having a product, a hard product to sell and promote, but as time went on, I recognized that car companies are so bureaucratic and so ossified that it would take forever to work your way up. And so I went into consulting.