Almost every single commercial on television for shampoo, sports shoes, drinks, food, clothes, perfume, cars, etc., is a short fairy tale, for they are given magical qualities.
Sentiment: POSITIVE
The funny thing about commercials to me is that many of them now don't even mention the product until the very end. You don't really know what the commercial is all about. They're kind of like little movies, like shorts, and that's why I think they're so entertaining.
I think commercials are something that everyone does to get out there and get a little bit of exposure, get their feet wet, and also pay the bills. So anytime you can be a part of a wonderful, fun commercial, that's just a bonus.
An enormous amount of ingenuity and creativity goes into commercials, and they can be fascinating if you pay attention.
You can feel how much money goes into commercials by how swiftly they act on your mind. And they've got, like, a hypnotic quality to the way they present their products.
I think by my father owning a store, I was definitely aware of the commercial aspect of selling clothes. His shop was a place I enjoyed spending time in as a boy, so I learned things almost by osmosis at times, by literally just being around all the action and not really despite myself.
Consumers want products that tell stories, have magic, and inspire.
I started with commercials - for shampoo, pancakes, insurance, Volvo. I did a Lux soap commercial with Sarah Jessica Parker. And I got a role in an indie film called 'Satellite' that did well in festivals.
Commercials were too phony for me. I just didn't like selling products I didn't believe in.
My most famous commercial was for Fruit Of the Loom underwear. I took a lot of razzing from my classmates.
Selling scent is a key job for celebrities. At any one time, there'll be hundreds of them at it, going on the world's talk shows, doing photo-shoots, providing employment for thousands. Celebrities are instant brands.
No opposing quotes found.